Antvertising

20 04 2007

Wow, that headline is one of the worst puns I’ve ever written. Honest. But I’m not a copywriter so suck it up. Came across this innovative ad on Ads of the World

sugar_free_ants.jpg

Using syrup made from the sugar-free product, the agency, Rediffusion DYR, essentially drew the message with ants. Brilliant!

Check out this video of ants in action.

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