Designer’sMind has a great article titled Five reasons to turn down a potential client.
I don’t have any money, but this will get you some great exposure!
I’m not sure what I want, and I won’t pay if I don’t like it.
I have a few other designers in mind, can you create a few mock-ups and maybe I’ll pick you?
The have a pretty good writeups on why you turn down clients who say these things. What isn’t addressed the part if this dialog that is the designers’ responsibility, client communication.
I’ve always said that 80% of successful design is client communication, the creativity you should have already had down pat or you’re in the wrong business to begin with. You have to learn to no only ’sell’ the design but teach the client the value of the design. If they bought a truck for $60,000, the value and investment is very tangible. When the client is shopping around for a $60,000 website value is a capital investment as much as a truck. That’s the hardest part about design is showing a client why clear messages and identity positions them for future growth, creating a sustainable consumer market.
What you should take from wisecrack advice in DesignersMind is always work raise the value of your design and all creative work. Work on Spec, ‘pro-bono’ work for clients with money, and overly-cautious clients damage that, but remember it’s also up to you to find ways to teach the client along the way. If the client doesn’t feel they are part of the process, all you’re doing is student work.
Five reasons to turn down a potential client [DesignersMind]